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The single most important factor to consider
when selling a house is the listing price!
The first step is
to be sure you establish a good price for your home. If your home is priced too high, you must be willing to wait much
longer for your home to sell while you wait for the "right
buyer" who is willing to pay more than the current market
value.
An additional factor of setting the price too high for your home is that it may sit unsold and
lose the appeal and freshness of a new listing on the market. On the other hand, price it too low and you may
give away thousands in profit to a total stranger. Either way you lose.
Finding the appropriate price sets the right stage for the entire
selling process.
Helping You Determine the Listing Price of
Your Home
I will
provide a market analysis for you to reflect the current market
conditions. I will compare your
home to others based on style, size, number of bedrooms, baths, garage,
basement, view, and lot size. A complete in-depth study of the market conditions and sales data in your area will be
covered when we sit down together to determine your listing price.
How Do I Determine The Suggested Market Value For Your Home?
- Comparable Listings and Sales
I will look at every similar home that was or is listed in the
same neighborhood or area over the past six months and compare similar square footage, and similar ages of the
your home. It is important to compare apples to apples.
- Comparable Sold Homes
I will compare original list price to final sales price to
determine price reductions. I will adjust pricing for lot size variances, configuration and
amenities / upgrades in order to find the appropriate listing price
for your home.
- Withdrawn & Expired Listings
I will pull the MLS (Multiple Listing Service) history for expired
and withdrawn listings to determine whether any were taken off the
market and relisted. Expired or withdrawn listings may show a
pattern as to why these homes did not sell and the common factors
they share.
- Pending Sales
Since these are pending sales, the sales prices are unknown until
the transactions close, but I can inquire with the listing agent
regarding the pending sales price. Most agents will share the
pending sales price with another agent as it will be a matter of
public record after closing. Pending sales can be a very good
indicator of current market pricing.
- Active Listings
Active listings
that are comparable to your property in amenities and price will be
your competition in selling your home. I suggest that in order to see what buyers will see, allow me to
take your to tour these homes that compete in your home sales
market.
- Square Foot Cost Comparisons
Remember that after you receive an offer, the buyer's lender will
order an appraisal, so you will want to compare homes of similar
square footage. Average square foot cost does not mean you can multiple your
square footage by that number unless your home is average sized. The
price per square foot rises as the size decreases and it decreases
as the size increases, meaning larger homes have a smaller square
foot cost and smaller homes have a larger square foot cost.
The value of a home is
determined by supply and demand. If there are a lot of sellers and few
buyers, prices tend to go down and homes take longer to sell. This is
referred to as a "Buyers market". But when the opposite is true, and there are many buyers, but few homes
for sale, prices will rise and homes will sell very quickly- this is
known as a "Seller's market." Most people would agree that we
are in a Buyer's market right now, which is why it is even more
important than usual to Get the Attention of Available Buyers with an
Effective Marketing Plan!
I Remember, it isn't easy for
any home owner to stay objective and put their personal feelings and attachments
to their home out of the equation. Keep in
mind that potential buyers are not looking to buy your home - they are
looking to find a house that they can make into their home. I
will help you determine an objective price for your home that will
reflect the best market value for your home and property.
As
you can see- selling your home involves much more than just placing a
'For Sale' sign in your yard and going to the closing. This is why
sellers have hired real estate agents to handle the details for them for
the last 200 years.
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